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Category Archives: Media Training Tips

Here is where you will find tips and techniques to help you prepare for the media interview, craft quotes and soundbites, and other guidance on style and content to make you a more effective and confident communicator in the media.

Make Sure You Are Understood

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In any media interview the purpose is to communicate – information about your company, your programs, your organization – and you you must do it succinctly, without jargon and in a manner the audience can understand. Remember your audience doesn’t have the same background as you. So make sure you are understood. More media training tips at MediaSkills.com

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It’s Much Different on the Other Side

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It’s easy to ask the questions in a media interview; it’s quite different, and a lot harder, to develop the communications agenda and deliver your message concisely, with credibility and confidence in the constraints of today’s media interviews. Media Training from a former reporter / news anchor and media spokesperson – experience on both sides of the microphone.

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Anything else? How to close out the media interview

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At the conclusion of a media interview most reporters will ask one final question: “Anything else?” It may also be phrased as, “Is there anything we haven’t discussed you’d like to talk about?” This is a great opportunity for you to emphasize your primary message.

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