Looking for a qualified media trainer? Someone who can teach you how to thoroughly prepare for the media interview, how to think like a reporter and anticipate the questions, how to “lead” the interview where you want it to go, how to craft the perfect message, and then deliver that message with credibility and confidence? […]
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In any media interview the purpose is to communicate – information about your company, your programs, your organization – and you you must do it succinctly, without jargon and in a manner the audience can understand. Remember your audience doesn’t have the same background as you. So make sure you are understood. More media training tips at MediaSkills.com
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No one wants to watch a boring interview – not the reporter doing the interview, not the producer in the booth, and not the audience. It’s too easy for the audience to change channels. Add some passion and energy to your media interview and you could become a regular guest. That’s free promotion for you and your organization you can’t buy.
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At the conclusion of a media interview most reporters will ask one final question: “Anything else?” It may also be phrased as, “Is there anything we haven’t discussed you’d like to talk about?” This is a great opportunity for you to emphasize your primary message.
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